Smathers and Branson
Village Tweed
1213 Third Avenue, Spring Lake, NJ
732 449-2723
The S&B Story
In 2004, while roommates at Bowdoin College, we decided to
start a company that offered needlepoint belts. We had each
been gifted a needlepoint belt from our then girlfriends and
became intrigued with these unique accessories. After looking
to buy finished belts, we realized that there wasn’t a
company that featured these timeless items. From the start,
our goal was to make the belts more available, attractive and
affordable. We had always shared an entrepreneurial spirit
and after discovering a concept that we were passionate
about, we started working on the idea that has become
Smathers & Branson®.
-Peter & Austin

Mermaid

Dark n' Stormy

Whale

Jolly Roger

Starfish

Golf Flags

American Flags

Parsons Stripe

Beer Cans

Old School Lacrosse

Crab

Shamrock

Bonefish

Rainbow Fleet
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Jolley Roger Black

Brown & Rainbow Trout